‘The Hero’s Journey’ – implications for leading change

I was reflecting yesterday on the roles change agents play within the 'hero's journey' and the implications of the hero’s journey for leading change (note I am using the term 'hero' to refer to both males and females).

First, let me define those two things:

Change agents are people who attempt to positively influence change through his or her actions, or influencing the actions of others (i.e. most of us in our day to day lives, plus leaders of organisational change).

The hero's journey is a basic pattern found in many narratives from around the world.

Joseph Campbell describes it quite wonderously: "A hero ventures forth from the world of common day into a region of supernatural wonder: fabulous forces are there encountered and a decisive victory is won: the hero comes back from this mysterious adventure with the power to bestow boons on his fellow man."

This chart shows the hero's journey of change (graphic in public domain):

I've taken a few writing courses, during which I learned that the backbone of a typical fiction includes;

• Identifying a gap (usually something that is shut down or out of balance within the main character), then
• Going through the adventure of the hero's journey to overcome blocks to transformation. The character’s inner journey is usually facilitated by an outer journey - which contains multiple change agents - some genuinely trying to steer them towards this transformation, others providing an environment they can change within (incl. providing the challenges / resistance they need to overcome, to make their inner journey meaningful). The hero is also a change agent on the personal level in that they make the choice to change within the environmental/situational context (and, since the outer journey reflects the inner journey, they transform their environment/situation in the process).

 

What roles do change agents play within the 'hero's journey'?

Looking at the hero's journey chart above, I'd argue that every phase could be played by change agents:

• providing a call to adventure i.e. articulating a vision - step 3 of Kotter's 8 steps to change management
• being the 'supernatural aid' i.e. communicating the Vision for Buy-in / helping them see and feel the vision and reason for change - step 4 of Kotter's 8 steps to change management
• providing the threshold i.e. urgency & felt need for change - step 1 of Kotter's 8 steps to change management)
• being the helper i.e. effective follower - as defined by Kelley
• being the mentor i.e. coaching leader - as defined by Goleman
• providing challenges i.e. opportunities for the hero to learn experientially incl.: overcoming resistance, undertaking training, inviting them to step up to achieve a goal / attain something of value
• facilitating the hero through seeing the revelation i.e. the emotive 'clunk' of understanding about what needs to change and being able to let go of the old & embrace the new - this could involve influence tactics such as rational persuasion, inspirational appeals, consultation (Yukl), creating interventions (Bandura, 1997 in the context of developing self-efficacy) / facilitating experiential learning workshops, incl. processes to support consolidation of learnings
• supporting the return to a new status quo i.e. consolidating gains and making change stick - step 8 of Kotter's 8 steps to change management

 

What are the implications of ‘The Hero’s Journey’ for leading change?

Isn't this the most intuitive approach for understanding change management?

Based on its pattern throughout global narrative history, ‘The Hero’s Journey’ is arguably the intuitive, natural approach to change that moves people. However, it does not match the approaches espoused by change theorists, such as Kotter’s 8 steps (1996), Kanter, Stein and Jick’s 10 commandments (1995) or Nadler and Nadler’s (1998) recipe for organisational change. The key differences:

1. When you consider that every human being has a life story and is in the process of learning (i.e. life), it becomes clear that every person is within their own hero’s journey (i.e. everyone is running their own change agenda).
2. Heroes / personal change agents must become aware of their own personal biases (personality type, perceptions, beliefs, cultural norms, values, motivations etc) to ensure they do not make incorrect assumptions / have blind spots or biases in relation to their change efforts, in order to be effective. Every hero’s journey / change effort will involve peeling back new levels of awareness - and adjustments will need to be made on an ongoing basis, to take account of new information.
3. Where a human being is interconnected with other humans in any way, there are multiple change agents / heroes, each working on their own journeys (change agendas). In other words, everyone is trying to implement change, but their 'change' is probably different to the one you are trying to lead and implement. In order to get the people you are trying to influence to buy in to your hero's journey / change agenda, you must find a way to align their agenda with yours, or yours with theirs. In other words, find out what motivates them - and what shared interests, beliefs or ambitions you could align on. If they are ‘shut down’, then it becomes necessary to re-establish their belief in themselves and the value of contributing to the world around them (not just their self-efficacy for a task).
4. In a work of fiction, as in general life, a lot of change is serendipitous - each 'hero' (i.e. every character) is finding their way on their own journey as well as playing a part in the story of each other character. The change agents are each embroiled in their own hero's journey as well as in each others journeys. We each pick ideas for the next 'scene' in our change journey from the smorgasboard of stories around us.

 

In summary, the existing models of change don't address the concept that everyone is a change agent on their own journey. The existing models are linear, based on a the premise of a static external environment, whereas in real life (as in the hero's journey), the change journey is unknown at the start. It can't be known at the start, because the process involves deriving more awareness (incl. eliminating personal biases) - and playing the roles of helper, mentor, transformer and consolidator in other people's journeys, whose life scenes form the external environment we are attempting to change!

I need some more time to reflect on this – meanwhile, I’d love to hear any comments.

Comments

[AndrewRonfeldt]

Pleased to see that the GCCM dialogues are giving you something to muse on ;)

You're spot on about the cyclical nature; I hadn't even considered that aspect of this model!

[Rowan Hetherington]

Hi Andrew, yes, the Grad Cert Change Management (GCCM for anyone else reading this) is definitely giving me plenty to muse on!

Re. the cyclical nature, "change is the only constant" seems truer than ever nowerdays?!

I liked your example of Star Wars in our Twitter conversation. Isn't real life a series of interconnected change cycles (sequels)?

Also, doesn't Star Wars contain multiple people's 'hero's journey's' (if you unwrap it a bit)? I only vaguely recall the plot, but think it explores the tension between opposites (i.e. two powerful change agendas, depending on whose side you're on)?

Connected thoughts:

- Marx and Hegel built a theory of social change based on the notion of 'dialectic' (the inherent tension between conflicting ideas or forces). I think this refers to the opposition that any potential new future will create with the status quo.
- In 'Images of organization' (2006), Morgan explored how organizational change involves managing the tension between opposites (in terms of paradoxical tensions that undermine the desired change)

I'm not sure that either of these theories recognize that the opposing 'sides' might in fact be represented/led by characters embroiled in their own journeys, with their own change agendas.

Maybe we'll get to that in the 'conflict resolution' unit ;)

Lovely to hear from you. Welcome any further thoughts and/or critiques to guide my thinking journey :-)

[Lisa Hopkins]

Hi Rowan,

Thank you for insight, the perspective on heros is interesting. from the blog, ...and what shared interests, beliefs or ambitions you could align on. If they are ‘shut down’, then it becomes necessary to re-establish their belief in themselves and the value of contributing to the world around them (not just their self-efficacy for a task).
While it can be beneficial to contribute to anothers journey, I question whether or not it is possible to re-establish anyone's belief in themselves. This is a choice uniquely unto each person and their journey. I believe what is possible is to offer your belief in them and their potential, this can go a long way in helping to establish this re-connection.

Again, thank you for your thoughts and insight.
Lisa

[Rowan Hetherington]

Hi Lisa, thanks for reading and for the distinction you describe. I agree it is not possible to re-establish anyone's belief in themselves from the outside - that must be their journey, if and when they're ready to take that step.

I like your suggestion of offering belief in them and their potential - which might wrap back to articulating the 'Vision for Buy-in' (helping them see and feel the vision and reason for change).

Thanks again for your comment - welcome any further thoughts!

[Dr. Elliot McGucken]

Cool words on branding, business, art, entrepreneurship and the Hero's Journey.

You'll enjoy the words and videos here:

http://herosjourneyentrepreneurship.org/

"A vast demand exists for the classical ideals performed in the contemporary context--for honor, integrity, courage, and comittment--on Wall Street and Main Street, in Hollywood and the Heartland, in Academia and Government. And thus opportunity abounds for entrepreneurs who keep the higher ideals above the bottom line--for humble heroes in all walks of life."

The same classical values guiding the rising artistic renaissance will protect the artists' intellectual property. The immortal ideals which guide the story of blockbuster books and movies such as The Matrix, Lord of the Rings, Braveheart, The Chronicles of Narnia, and Star Wars, are the very same ideals underlying the United States Constitution. These classic ideals--which pervade Homer, Plato, Shakespeare, and the Bible--are the source of both epic story and property rights, of law and business, of academia and civilization.

It is great to witness classical ideals performed in Middle Earth, upon the Scottish Highlands, long ago, in a galaxy far, far, away, and in Narnia, but too, such ideals must be perpetually performed in the contemporary context and living language. :)

[Rowan Hetherington]

Hi Elliot, entrepreneurship is a great example of creating change (something new), as well as a journey potential heros can commit to.

It's an excellent, relevant example - and you have an interesting blog there.

Thanks for sharing!

[nlp Practitioner]

Howdy would you mind stating which blog platform you're working with? I'm going to start my own
blog in the near future but I'm having a hard time selecting between BlogEngine/Wordpress/B2evolution and Drupal. The reason I ask is because your design and style seems different then most blogs and I'm looking for something completely unique.
P.S Sorry for being off-topic but I had to ask!

[Rowan]

Hi, I use Typepad. If I was starting a blog today I'd probably use Wordpress, but Typepad was the best option when I started back in 2003. It seems too hard to change now!

All the best with your blog.

[pure garcinia cambogia]

Incredible story there. What occurred after? Thanks!

[Rowan]

Hi Pure Garcinia Cambogia, I don't think I understand your question. Could you be more specific please? Cheers, Rowan